About Us

The Fire Bell is a specialty shop catering to the Fire, Police and EMS Professionals and Volunteers.  Our retail shop is located on Cape Cod, and was founded in by Retired Firefighter, Jack Cuneo and his wife Sonja.  The shop is now owned and operated by Jack and Sonja’s daughter, Heather Cuneo-Burns . Jack was an expert in fire memorabilia,  so Sonja suggested opening the shop after Jack retired from 40 years of service in the Fire Department, retiring as Deputy Chief and Acting Fire Chief in the Town of Tewksbury, Massachusetts.  The shop opened in 1988, and ultimately expanded to the internet.  Visitors from around the globe and from all across the USA,  including Hawaii and Alaska,  have stopped by our shop in West Dennis, and we continue to ship worldwide. Moving forward, Heather and her family will continue to honor Jack and Sonja’s legacy, offering the same high level of customer service that patrons have come to expect from The Fire Bell.